Aperol Spritz Brunch Date

Category: Brand Activation | Influencer Event

Role: Space Planning and Layout Design, Experiential Design, Art Direction, Environmental Graphic Design and Set Production

Company: High Impact Promotions

Location: Dorado, Puerto Rico

Year: 2021

Aperol Spritz is riding the orange wave and making its way into the Puerto Rico market. At High Impact, we prepared a VIP launch event to introduce the brand to special clients and local influencers. And what better to enjoy a Spritz than with brunch!

A beautifully selected beach front venue was the stage for our private event, featuring a full takeover with interactive experiences such as a GIF photo booth with props, a make-your-own bouquet station and an interactive bartending experience with brand ambassadors.

After an announcement by Campari’s Caribbean Area Brand Manager, Roque del Rio, guests were escorted to the tables where they could enjoy their brunch with an ocean view.

Now Puerto Rico is Ready to Spritz!

Custom pieces were designed and fabricated for this event, such as: Aperol Spritz Bar Cart, Photo Booth Station, DJ Booth and Aperol Spritz Directional.

Credits:​​​​​​​

Event Company: High Impact Promotions

Producer: Ariel Avilés

Experiential Design: Ariel Avilés & Verónica Redondo

Account Executive: Iviana Rosado and Project Manager

Client: Aperol Spritz (V Suarez)

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